Display & YouTube is a fit if
- Your buyers' consideration cycle runs for weeks or longer
- Your site already has visitors worth remarketing to
- You need to introduce a new product to a broad market
- You have visual or video material worth showing
Be Found — Visibility
Display & YouTube Ads Services for Long Buying Cycles
Very few industrial buyers decide on their first visit. Display and YouTube work in the space in between — keeping your name present through weeks of consideration, at a low cost per impression.
Service summary
- Cost
- Scales with the campaign
- Networks
- Display Network & YouTube
- Best for
- Remarketing & awareness
- Creative
- Banners & video
- Measurement
- View-through conversion
At a glance
Display & YouTube for Indonesia's industrial market
Indotrading Google Display Network and YouTube Ads Services are most often used as a supporting layer, not a primary channel. Their job is to keep your brand in front of people who have already visited your site, and to extend your reach to audiences similar to your best buyers.
We need to be honest about one thing: Display can very easily burn through budget with nothing to show for it if placements are left fully automatic. Most of the work in this channel is actually filtering — blocking the apps, sites, and placement categories that produce accidental clicks.
Fit
When this service makes sense — and when it doesn't
We'd rather spell out the limits up front than sell you something that won't deliver results in your situation.
Display & YouTube isn't right yet if
- This is your first channel — start with Search first
- There isn't enough traffic yet to build a remarketing audience
- The budget is limited and has to produce leads right away
- There's no visual material at all
Scope of work
What we do
Every component below is included. No extra charges show up later without being agreed on first.
01
Remarketing audiences
Audience lists built from on-site behavior, not just everyone who visited.
02
Placement filtering
Blocking the low-quality apps, categories, and sites that most often burn budget with no results.
03
Banner creative
Banner production in every standard size, including responsive versions.
04
YouTube in-stream
Video campaigns targeted by interests, keywords, and similar audiences.
05
Frequency capping
Frequency settings that keep your brand consistently visible without becoming annoying.
06
Monthly reporting
Reach, frequency, and this channel's contribution to conversions that happen in other channels.
Process
The work sequence and estimated timeline
Every stage has deliverables you can review, so you're not left waiting in the dark until the project is done.
STAGE 01Week 1
Building audiences
Remarketing lists and similar audiences are built from your site and customer data.
STAGE 02Weeks 1–2
Creative production
Banners in every size and short videos are prepared to each placement's standards.
STAGE 03Weeks 2–6
Launch & filtering
Campaigns go live, and low-quality placements are pruned aggressively in the first month.
STAGE 04Month 2 onward
Frequency optimization
The focus shifts to reach efficiency and contribution to conversions in other channels.
Pricing
Starting price
Custombased on ad spend and creative needs
- Remarketing and similar audience setup
- Filtering out low-quality placements
- Banner production in every standard size
- YouTube in-stream and bumper campaigns
- Cross-channel contribution reporting
Most effective when run alongside Google Ads Search, because the data from each reinforces the other.
Frequently asked questions
About Display & YouTube
Does Display generate leads directly?
Rarely, and it shouldn't be judged by that yardstick. Its value shows up as higher conversions in other channels — searches for your brand name usually rise too.
How do you keep the budget from being wasted on junk placements?
With an exclusion list that's built by hand and updated regularly, especially blocking the mobile app categories that generate accidental clicks.
Do we need to make videos specifically for YouTube?
Ideally yes, especially a short 6-second version. But existing company videos can often be re-cut into material that's ready to run.
Related services
Often run alongside
Google Ads & SEMWasteful ads usually aren't caused by a small budget, but by how the campaigns are structured…Meta AdsGoogle captures people who already know what they're looking for. Meta Ads works one step…SEO ServicesOrganic rankings are an asset, not a monthly expense. We go after the keywords that come up right…
First step
Start with an audit, not a quote
Tell us where things stand. We'll review your website, ad accounts, and lead channels, then send you our findings — free of charge and with no obligation to continue.
- A findings document that pinpoints where you're losing leads
- Cost estimates per component, not one lump-sum figure
- The audit results are yours to keep, whatever you decide